Neck and Neck: Why Your Small Business Needs Lanyards
Lanyards aren’t just set aside for big businesses. And they aren’t set aside for trade shows either.
Whether you’re just starting out or running a successful small business, you’re going to need lanyards at some point. That small clip hanging from around your neck can make a lot of big changes for your company.
That’s why we’ve put together a list of reasons your small business needs lanyards.
So keep reading below.
What Is a Lanyard?
A lanyard is a loop of material-nylon, polyester, silk, satin, etc.-a person wears around their neck. The bottom of the lanyard attaches to a hook or clip. Depending on the type of lanyard, this clip can hold a variety of things. 
This includes things like keys, ID’s, or other badges.
As more and more companies mandate their employees carry a photo ID with them at all times, lanyards are finding their way into big and small business alike.
But what makes lanyards better than other forms of identification?
With lanyards, you don’t have to attach anything to your clothing. This gives your employees more freedom with how they dress. It also allows your employees to carry other important things wherever they go. Lanyards can carry office keys and business cards.
Your employees have everything they need around their neck when they wear a lanyard.
Why Your Company Needs Lanyards
Lanyards aren’t just about convenience. They bring a lot of other benefits into the office as well.
Here’s a quick look at the four main reasons your small business should be using lanyards.
Better Employee Interaction
Everyone can see each other’s names. That gives your employees a better sense of unity in the workplace.
And lanyards do this in a few different ways.
They provide an open level of communication. People can approach everyone and talk to them on a first name basis. This type of personalized communication then creates a friendly, more comfortable working environment.
When your employees are comfortable, they’re more efficient and productive.
Better Customer Interaction
Lanyards also improve how your employees interact with your customers.
It puts your customer on a first name basis with your employees. This will help customers feel more comfortable and confident with your services and products.
Wearing a lanyard is a good way to keep your employees’ self-esteem high when working with customers as well. How? It helps the customers remember an employee’s name.
Remembering a name might be small, but it helps your employees feel more valued and allows them to be more productive their clients.
Security
Security is one of the most important benefits of wearing a lanyard.
If everyone in your office wears a lanyard that displays their photo ID, you’ll be able to spot unauthorized people right away. This will help you create a safer and more secure working environment for your employees.
Improved Team Pride
Giving your employees a branded lanyard will help promote company pride. These lanyards will make your employees feel like they’re part of a team and will unify your company.
How to Choose a Lanyard
There are several factors that go into choosing company lanyards. You can’t just slap your logo on them and call it good. You have to spend time thinking about the overall design of your lanyards.
If you’re not sure what that process entails, we’ve come up with a few pointers to get you started.
Here’s a quick list of the main things to focus on when creating customized logos.
Colors
You can turn your lanyards almost any color you want. This gives you a lot of flexibility when customizing your design.
Full-color lanyards are a good choice if you want to add other details, like your company logo or slogan. But you can also choose lanyards that incorporate more than one color as well.
Choose something that will represent your brand. This might mean the lanyards stay sleek and black or become cheerful and bright.
Attachments
The next step in designing your lanyard is picking the type of hook you’ll have at the bottom.
Here are some of the most common types of lanyard attachments:
- Split key ring
- J-hook with split key ring
- Lobster clip
- Swivel J-hook
- Bulldog clip
- Swivel bulldog clip
- Split key ring with bulldog extender
To decide what type of attachment your lanyard needs, you’ll have to figure out what your lanyards will carry.
Do you need a clip for a nametag? A ring for keys? A hook for badges? Spend some time thinking about this. If you get the wrong type, your lanyards won’t be as convenient as you might have hoped.
Safety Features
You might want to include safety features in your lanyard, especially if your employees work in manufacturing, maintenance, construction, or other similar work.
This type of lanyard would include a safety breakaway and detachable clip. The material itself would also be more heavy duty than traditional lanyards.
If something goes wrong during a job, this lanyard will detach from an employee’s neck to ensure their safety.
Materials
This might seem like the most complicated choice you have to make about your lanyards.
After all, there are a lot of different materials out there. How are you supposed to know which one’s best for your business?
Each type of material has a different strength and texture. This might not be important to your company if all your employees work in an office.
But if you have employees that work with machinery or other potentially dangerous circumstances, you might want to spend some time understanding the benefits of different materials.
You can head over and see this company to learn more.
Why Your Small Business Needs Lanyards
Lanyards give your employees an easy way to carry things like identification, keys, and other badges with them wherever they go. But lanyards aren’t just about convenience.
Lanyards can improve your work environment, make your employees more productive, and help your employees engage with customers. They also bring added security to your office and help keep your employees and customers safe.
Do you need company lanyards because you’re getting ready for a trade show?
Make sure you take a look at this guide to learn how to make your next trade show a successful one.
